ONLY IN OCEAN CITY, NJ

Welcome to BFF (Bowfish Friend Factory)

We proudly feature Plush for the Planet animals from The Bear Factory, designed with the sustainability in mind, using eco-friendly materials and environmentally conscious practices. Every BFF created will help support a healthier planet.

This experience will be available beginning May 16th on Saturdays and Sundays from 10am–3pm throughout May and early June. Starting June 19th, the experience will be available 7 days a week!

How it Works

1. VISIT THE FRIEND FACTORY

The Friend Factory is located inside Bowfish Kids. When you arrive, you'll be greeted by one of our Friendship Engineers who will guide you through the experience.

2. LEARN ABOUT OUR SUSTAINABLE PLUSH

View our Education Station to discover how your BFF helps support a healthier planet through sustainable materials and responsible production.

3. CHOOSE YOUR BFF ANIMAL

Look around the Friend Factory and choose the Plush for the Planet animal you want to be friends with forever.

4. CHOOSE A PERSONALITY

Who will your BFF be? Select one personality heart to place inside your BFF (included with your experience). Additional personality hearts can be added for an extra cost.

5. STUFF-A-PLUSH

Your Friendship Engineer will operate our state of the art fiber stuffing machine to help fill your new BFF with recycled fiber filling!

6. PARTICIPATE IN A WISH CEREMONY

Help your Friendship Engineer bring your new BFF to life by partaking in an interactive wish ceremony where you will place your BFF's personality "heart" inside.

7. COMPLETE THE BIRTH CERTIFICATE

Fill out your official BFF Birth Certificate to make your new friendship official.

8. ADD ACCESSORIES

Personalize your BFF with optional add-ons like t-shirts, bows, bracelets, take-home bags, and more.

9. BRING YOUR BFF HOME

Time to bring your new Plush for the Planet BFF home for a lifetime of fun and friendship!

Experience Information

Each personal experience starts at $40, takes approximately 15 minutes, and includes: one BFF animal of your choice, one personality “heart" of your choice, a personalized wish ceremony to bring your new friend to life, and an official BFF Birth Certificate.

You can choose to personalize your new friend even further with optional accessories and additional personality items available for purchase after the experience.

This experience is walk-in only. Guests may join our in-person waitlist, which is managed on a first-come, first-served basis.

Below, you’ll find our collection of Plush for the Planet animals waiting to meet their BFF:

16" Forrest the Eagle Eco BFF $40.00
16" Waves the Whale Eco BFF $40.00
16" Ocean the Octopus Eco BFF $40.00
16" Tide the Seahorse Eco BFF $40.00
16" Spot the Dalmatian Eco BFF $40.00
16" Leo the Lion Eco BFF $40.00
16" Mystic Kittycorn Eco BFF $40.00
16" Archie the Twist Bear E... $40.00
16" Sugar the Pink Unicorn ... $40.00
16" Opal the White Kitty Ec... $40.00
16" Henley the Hippo Eco BFF $40.00
16" Seaweed the Sea Turtle ... $40.00

WHAT MAKES BOWFISH FRIEND FACTORY SPECIAL?

Our BFF animals are part of the Plush for the Planet collection, meaning they are created using sustainable materials and environmentally conscious practices both inside and out!

CRAFTED WITH CARE

All BFF's are made using top-quality materials and durable construction techniques, ensuring they last through countless hours of play.

A PERSONALIZED EXPERIENCE

Our stuff-a-plush experience is personal to you and your BFF! Everything is done to make it special to you and your new friend.

PAWSITIVE IMPACT

We’re passionate about making a positive impact on the planet by using recycled fabrics and compostable packaging.

Watch the video below to learn about the BFF experience!

MEET THE FRIENDSHIP ENGINEERS

ARVYN

OLIVIA

AVA